Feedback

At Ebay and other auction sites, they have made what they call "feedback" a very important part of the auction process. This is a good thing.

As with catalog and mail order, internet auctions lack any cues that tell us if a seller or winning bidder is honest, fair and ethical. Ebay rely's on a system of ratings called "feedback" that help us determine the nature of this seller or buyer. It is no guarantee but it certainly gives a good indication of this transactional partner's history in previous selling situations on Ebay.

Feedback are given to buyer or seller from the two entities involved in any given transaction. Once given it cannot be retracted. You may comment on it and submit that but a feedback is a feedback is a feedback.......

Ebay's statement about the feedback profile begins:

Every eBay user has a Feedback Profile made up of comments from other eBay users - an official "reputation." Next to any eBay member's User ID, there is a Feedback Rating number in parentheses ( ). For example: Skippy (125) means that this member's User ID is Skippy and he/she has received positive feedback comments from at least 125 other eBay members.

The Feedback Rating system is easy. You receive:

+1 point for each positive comment

0 points for each neutral comment

-1 point for each negative comment

A star icon for 10 or more comments

Click the star to see what each star color means

Don't we all, in any trust situation, prefer to know the history of the person we are doing business with? Internet auctions are certainly transactions that demand a bit of trust. The merchant must trust the winning bidder will pay for the item without ever touching or seeing the item up close for inspection. The winning bidder must trust the merchant to have accurately described the item and actually send it expeditiously after receiving money for the item.

If you're a potential buyer, you should check your seller's Feedback Profile. If you're a seller, do the same for your buyer. The Feedback Profile can answer many questions about how a person does business.

If you're a winning bidder or seller in an eBay transaction, you can leave feedback for your trading partner. These comments can be positive, neutral, or negative, depending on your experience.

In any form of marketing, testimonials from satisfied customers help establish the integrity of any given business. Feedback goes one step further and not only features those testimonials that are positive but also the complaints.

~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~
 

As usual, when I get my shorts in a twist I write it down and complain about it. I wrote this little missive when I got what I considered a smelly end of the stick neutral feedback. It certainly tells it like it is here at my little corner of the world. I call it The Aroma Syndrome and it certainly lets you know a little more about UniqueBruce and it's operation. Check it out!!

UniqueBruce's feedback in total is viewable here. This is the total with all the results from our first customers. Interesting to note that the two neutral feedbacks we have received are due to shipping problems. Shipping is the number one difficulty faced by all merchants at Ebay. Check out our comments on shipping to better understand it's relationship to feedback.

~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*

UniqueBruce is a nano-business. A nano-business is a business without any employees other than the founder(s) that grows through productivity and diversification. When the workload becomes too heavy you outsource to other nano-businesses and traditional businesses, if necessary. You increase productivity through automation and "working smart". You diversify to insulate yourself from market changes and "stuff that happens". This is not get rich, this is "get quality of life".

UniqueBruce is one of several related nano-businesses offering products and services for the very small internet business. Hardware, software, and internet based training specifically for the nano-businessperson. Marketing, Copywriting, and Sales Training to fast start the novice webmaster. Web-Hosting, with all the goodies, for the nano-business community, and Internet retail nano-business creation and marketing.

If you find this concept attractive and would like to learn more, don't hesitate to contact me at your convenience.

 

B a n & D e s i g n, FREE web templates  

©copyright UniqueBruce 2000,2001,2002, 2003

All rights reserved by UniqueBruce 765 North Ridgewood Avenue, Ormond Beach, FL 32174
386.673.9759 Fax 386.615.4985 E-Mail bruce@uniquebruce.com